IDEA App Jordan provides incubation training and mentorship to 32 entrepreneurs developing resilient businesses.
Jordan’s economy has weathered the COVID-19 shock better than many other countries, yet high unemployment is still at 48%, particularly among youth. Low investment levels pose significant challenges to a robust recovery.
IDEA App in Jordan created the LevelUp Accelerator as part of the LevelUp Advancing Jordanian Industries Project funded by the Italian Development Cooperation and implemented in partnership with the Ministry of Industry, Trade and Supply (MITS) of Jordan to increase growth opportunities in the country.
The LevelUp Accelerator is executed in collaboration with Jordan Exports’ Zero to Hero Accelerate program, which aims to provide fully-fledged incubation services that include e-commerce capacitation and international readiness advice for 35 entrepreneurs.
The enterprise provides hands-on classes and workshops on pregnancy and motherhood.
Birth & Beyond centers have been up and running for 7 years. They already launched a mobile application to reach more parents outside Jordan.
Khoyoot Initiative focuses on creating partnerships with women in Baqa’a Refugee Camp. Every product line they have aims to tackle a major issue in the camp like poverty, early marriage, unemployment, and more
They have already launched some products and are seeing a direct impact from them.
eRecycleHUB is a social impact enterprise that motivates people to earn profits out of their recyclables, live a more sustainable and eco-conscious lifestyle, and be socially responsible.
E-fresco is a global virtual marketplace for fruits and vegetable trading.
They have already established a B2B model and are working on the development of their B2C model.
Serial Entrepreneur and Researcher
Motivation: “It is a win-win situation; lifting up others, lifts us. I love connecting, learning, and sharing knowledge with others. I believe everyone adds value to us, so, I am sure this mentorship will boost my social capital and fulfill my appetite for connecting with like-minded people.”
Technology Transfer, Entrepreneurship & Innovation Independent Consultant
Technology Transfer, Entrepreneurship & Innovation Independent Consultant Motivation: “I have the background and passion to support entrepreneurs, I want them to have the opportunity to self-employ”
Business and Local Community Development Consultant and Trainer
Motivation: “It is a great opportunity to provide knowledge, add value and share my experience with young entrepreneurs and SME start-ups. This will also provide me with self satisfaction contributing to the well being of SMEs and local community members.”
Chief People Officer at MARLEQ
Motivation: “Turning an idea or initiative into real business brings a deep sense of fulfillment to my life.”
UNIDO and Bridge for BIllions designed each entrepreneurship program taking into account the most critical value chains for each country, and found entrepreneurs working on the most pressing challenges for the sector with the support of local IDEA Centers.
Jordan Exports (JE) is a public-private export institution established to coordinate national export activities. JE is the umbrella organization to design, develop, and promote exports in Jordan, employing innovative and demand-driven approaches to empower and capacitate Jordanian companies, accelerate export development, increase export volume, and connect Jordan to the world.
The United Nations Industrial Development Organization (UNIDO) partnered with Bridge for Billions to create IDEA, an online program to connect young entrepreneurs with mentors from all over the world to accelerate the growth of new entrepreneurship communities and foster an entrepreneurial culture.